Whether you are starting a business or have been conducting your business for a long time, a business logo is one of the most important features of business in terms of branding and identity. A logo is the foundation of all business branding and corporate identity. Logos are also used in marketing collaterals such as brochures, leaflets, imprint in promotional materials such as pens, shirts and many others. We will work diligently to ensure that your logo meets the following characteristics:
- Simple
- Unique
- Easy to remember
- Clear and legible in both color and black/white format
- Capture customer attention in terms of branding and brand association
- Ensure that the logo gives a visual representation of your company to the world and implicitly inform and educate customers about your products
- Suitable size that can be used online and in marketing collaterals
- Use minimum colors
Once your logo design is complete, the next step would be to register to avoid trademark disputes. From there use the logo extensively in your company office stationeries such as business cards, letterhead, mailing supplies.